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ISM Note

30 Year Anniversary: How E.T. Shaped The Imagery of Childhood

Group of boys by wall with football, portrait

Credit:Image Source / Charles Gullung

Published on 8 May 2012

Released in 1982 the huge success of Steven Spielberg’s E.T. was due to passing itself off as a movie about an alien, but in reality was it was a touching exploration of the changing nature of the American family, single-parenting, and most of all the private lives of children. And it changed the imagery of childhood...read more.

Apple-Tinted Glasses

First Ad for 30 Years Cute and "Cool"

cool frog

Credit:Cole & Weber for Tree Top. Directed by Everynone

Published on 10 Apr 2012

There's nothing more emotionally affecting than looking back. Except looking back at childhood which makes nostalgia feel cute. A double jackpot for apple juice brand Tree Top Apples...read more.

ISM Trend

Color Trend: Color Coding

ok go

Credit:OK Go promo.

Published on 4 Apr 2012

Brands are going color mad, creating stories that are pulled together with color...read more.

Cute Images

Cute Image Of The Day: Parakeets Chat

parakeets 2

Credit:Too cute for words.

Published on 27 Mar 2012

A deep apology to our readers. Our ISM Briefing, Cute 22, missed out on one significant cute image trend - birds chatting to each other then giving each other a little peck on the cheek...read more.

Cute Ads

Cute-A-Rama: Top 5 Cute Ads

puppy in photobooth

Credit:A puppy in a photobooth. Cute Plus Tech. Thanks Samsung

Published on 27 Mar 2012

As the latest ISM Briefing, Cute 22, is released, we have submerged ourselves in the sugariest, heart-meltingy, puppyesque ads we could find. And here are The Top 5...read more.

ISM Briefing Cute 22

Killer Cute Photos: Cute Kittens Cubed

Best Friends Forever

Credit:Image Source: Rachel McKenna

Published on 23 Mar 2012

Look away now or forever be mesmerised by the cuteness of these kittens...read more.

ISM Briefing

Cutest Trend Ever: Cute 22

ISM3cover

Credit:Image Source: Rachel McKenna

Published on 22 Mar 2012

To mark the launch of ISM Briefing #3, “Cute 22” we are celebrating with 22 Days of charming, hypnotically spellbinding Cute...read more.

ISM Trend

ISM Weekly Image Trend: Details

42762_Banquet_SmallRGB

Credit:Agency: Fallon Mineapolis. Photography: Nadav Kander

Published on 6 Mar 2012

As advertisers and image makers get ever more playful in image-making, we note a trend in image-making inviting the viewer to lose themselves in glorious photography and retouching detail...read more.

Image Trend

Fitness Images: The New Urban Rebels

Jogger stretching

Credit:Image Source

Published on 6 Mar 2012

With the credit crunch, and with the cultural impact of Nike advertising, “fitness images” are changing. Gym TV is out, urban grafitti is in as fitness images take off running round the block. Say “bye” to the Gym Bunny and welcome the jogger as “Urban Rebel” ...read more.

ISM Briefing

5 Ways You Know You're Superconnected

superconnection post 2

Credit:This week we released our ISM Briefing # 2 Superconnection, and for the curious and the Superconnected, we put together a quick checklist

Published on 16 Feb 2012

Spread from ISM Briefing # 2 Superconnection...read more.

Fashion Reportage

London Fashion Week Gets Shooter

Fashion show and empty catwalk

Credit:Image Source

Published on 16 Feb 2012

With a dedicated photographer ready to capture the behind-the-scenes action at LFW, commuters are set to be transported not only to the next tube stop, but also directly into Somerset House with the fashion elite...read more.

Visual Briefing 1

ISM Briefing #1 Noo Emotions: OMG!

noo emotions 1

Credit:Cover from ISM Briefing # 1, Noo Emotions.

Published on 14 Feb 2012

Our first ISM Briefing tracks the emotional new wave of the digital age – Noo Emotions. New technologies, new words, new feelings...read more.

Visual Briefing

Superconnection: Do You Have It?

ISM_Briefing_2_cover

Credit:Cover of ISM Briefing #2 Superconnection

Published on 14 Feb 2012

The ISM #2 Briefing explores the deep trend defining our times – Superconnection...read more.

New Emotions

TBH, LMS is Facebook Leader

Cute Dachshund Liking Smiling Young Man on Shag Carpet

Credit:Image Source. Animals Stock Photos

Published on 7 Dec 2011

The most shared acronym expressions on Facebook… OMG! Its like a likable cute dog liking a young man. LMS......read more.

Year in Review

Five Viral Hits 2011

Viral

Credit:Levi's Fake Viral

Published on 7 Dec 2011

Five Viral Hits in 2011, including photos of people scared out of their wits, babies playing at being adults, and an 'ass-cam'....read more.

Baby Shock

Fake Dad Syndrome

Portrait of mid adult caucasian man

Credit:Image Source

Published on 6 Dec 2011

Cute baby virals are among the most shared on the web, yet the image of a baby in this campaign is calculated to inspire in young males very different emotions...read more.

Relationships Trend

Image Hug Grabs Internet

thenicestplacehug

Credit:thenicestplaceontheinter.net

Published on 6 Dec 2011

The ISM Report, ‘Noo Emotions’, tracks the evolution of our emotional life in the age of social networking, which includes the new kinds of hugging visible everywhere. Just like thenicestplaceontheinter.net which will give you a virtual hug…a vlug...read more.

Partridge Pear Tree

Christmas Images: The 12 Trends of Christmas

Winter berries

Credit:Image Source

Published on 2 Dec 2011

Christmas would not be the same without the traditional Christmas Monkey. You haven’t heard? A round-up of the Christmas images reflecting the trends of Christmas past, present and future...read more.

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