The BBC have just reported that in the US, the 2012 Calendar most in demand is The Power of Now, a collection of motivational quotes by Eckhart Tolle, who wrote a best selling book of the same name. But like all best-selling Christmas Calendars, no matter how inspirational the quotes are, imagery is the first port of call for the eye and a quick look inside the book on Amazon shows a series of images of the natural world, flowers, plants, landscapes accompanying the text. Which is no surprise because aside from celebrity, it is animal images, landscapes and photography of the natural world that wins every time.
On UK site, Calendar Club, the top ten include Mum’s Family Calendar with bunny illustrations, a Calendar for kids illustrated favourites Charlie and Lola, and former X Factor judge Cheryl Cole. Though as the Christmas season heats up it’s likely other celebrities will emerge as Calendar Stars.
However the currently most popular wall calendars on US Amazon reveal some perennial favorites, such as the Ann Taintor Calendar using 1950s images and advertisement with American housewives, alongside some one-liners gently mocking social values of the age.
Our thoroughly scientific survey reveals that landscapes and animals are what we want to see on our walls each day. It’s not hard to see why. The slogan that has inspirational value on the first day of the month, may begin to wear a bit thin by the time we get to payday. So the Audubon Nature Calendar is at number one which is no surprise, as a beautifully shot nature image flags up for us what’s visually interesting about a season, especially useful in the long dark days of winter. Photographer Art Wolfe’s Travels to the Edge, from a TV program of the same name, pitches an editorialised version of the conventional photographic nature calendar.
But perhaps its no surprise that it is photographer Ansel Adams who is the perennial favorite with his contrasts of light and dark that both mythologise nature and make it look pleasingly abstract. Any image you look at for 30 days wears better with a little ambiguity.